# Thursday, April 16, 2009

New look goes live

by JG - Thursday, April 16, 2009

Our new look is now published across Hyperthetical. The website, dashboard and survey have all had an update and we think they look great!

Take a look at the website here, where you can also find screenshots of the new dashboard and survey. Don’t forget to check out the demos.

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Positive Percentages now available

by JG - Thursday, April 16, 2009

Positive Percentages are Hyperthetical’s alternative rating view. While the default view is still the average across all ratings, Positive Percentages show you the percentage of ratings that can be realistically expected to result in trial or purchase.

From our 6 point scale, we calculate the Positive Percentages using all those who rated the concept 6 (very positive), and half of those who rated it 5 (positive).

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Reports Area Gets a New Look

by JG - Thursday, April 16, 2009

We've been working hard on improving the look, and the ease-of-use, of our reports system and it's paid off! Our re-design has been launched with added functionailty and features, making it quicker and easier to navigate and understand the real-time reports from your screeners.

Amongst other new features, our system now includes:

  • Pie charts - clearly displaying very useful percentage results
  • Follow-through of individual open-ended answers - now you can see who said what.
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